I own a small stage lighting company that specializes in lighting local bands and whatever odd jobs prevail. I would love to have some ideas on which target groups (i.e. corporate, weddings etc..) pull in the most money and how to market to them specifically. I would also like some suggestions on which marketing tools are used in general when advertising/promoting a lighting company. I own all of my equipment but am having a hard time gaining jobs. Thank you in advance for your advice.