So, this is a difficult one to report on. The facts are, Pepsi was hosting a "Battle of the Bands" type of competition in China, there was a typhoon that arrived sooner than expected, and the LED wall crashed down on stage during the performance. Problem is that it happened in China who doesn't like bad press and neither does Pepsi. There are unofficial reports of deaths, but those are being denied. It seems that there was insufficient ballast and/or guy wires supporting the structure and the were in the process of covering the back with tarps to protect it from the rain which turned into a giant sail. Here is a blog with video as well as an article about the event.
Pepsi Battle of the Bands Collapse in Guangzhou, China | Jim On Light
Pepsi hits back at concert 'death' rumour - Brand Republic Asia
Pepsi Battle of the Bands Collapse in Guangzhou, China | Jim On Light
Pepsi hits back at concert 'death' rumour - Brand Republic Asia
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