And for those theatres that don't have a full warehouse worth of storage to put their gear away into, I imagine this is really nice for those applications where space is tight. To each product, it's own purpose, especially for people touring the country out of the back of their car or truck, should they be putting on a magic show or giving presentations. I've had people show up with eight 6' booms in their car plus as many S4's as they can cram into it, and somewhere up front, they have a place to sit while they drive.